Born on the road

A photo of me, Juliana, petting my dog Roscoe. There's lots of fragrant silver sage brush surrounding us. Our teal tent is set up near us, with Mount Shasta in the background.

Get to know our values and our team

I'm Juliana – a brand designer and strategist – working and playing in Bend, OR

In 2016, I spent a year on the road with my partner living in an old plumbing van that we gutted, designed, and built out together. It was then that I started dreaming up ways to take my work mobile, to better harmonize work and life.

And that's how the idea for Roamer was born. If you're in the environmental/climate, healthcare/wellness, non-profit, or social welfare space, I'd love to talk to you about ways we can collaborate.

Small by design

A Team of One

Staying nimble, adaptable, and affordable to meet you exactly where you are

My Approach

As a freelance creative, I love that I get to work with different people across a range of industries. As a one-woman studio, I'm more affordable and accessible than your average agency.

Through a combination of research, intuition, exploration and experience, I always strive to deliver tailored yet affordable solutions.

A portrait of me, Juliana Linder. I'm wearing a green Patagonia hat, a grey shirt, looking directly into the camera with a closed smile.
Juliana Linder

Founder + Creative

With a background in English Literature and Visual Culture and over 7 years of industry design experience, my passion lies in leveraging the powers of storytelling for good. In my wild and free time, you can find me cooking, snapping photos, walking the doggoes, or outside enjoying one of many Central Oregon rec sports.

Our dog Ria, a caramel colored goldendoodle, with her life jacket on, sitting on top of our paddleboard in the Deschutes River on a blue sky day.
Ria

Client Support

Born on a farm in Northeastern Washington, Ria is my sweet and spicy golden-doodle. She loves kisses, romps at the local dog park, poking her big brother, wrestling, snorkeling in the Deschutes river, climbing rocks (just like Mom), and carrying the biggest stick she can find.

A photo of our dog Roscoe, a lhasa apso, peeking over the edge of our green hammock in the sun
Roscoe

Project Management

At 11 years old, Roscoe (AKA the Fun Police) runs the show. He loves snuggling, cold weather, forest walks, crunchy veggies, a good mountain view and a warm lap. When he's not sleeping or eating, you can find him being a trooper on the trail and keeping everyone in check.

A photo of our white Toyota Tacoma, named Luna, in the woods
Luna

Adventure Wheels

With a convertible bed in the back, Luna is always ready to hit the road. Born in 2019, she's already made the trek to Grand Teton National Park, the biggest and best one yet. So many good memories already and more adventures to come!

04
References

Kind words

I'd recommend Juliana to anyone and would love to work with her again
Nick Myers
Direct of Product Design @ Facebook
Former VP of Design @ Trulia
Her understated style belies an incredible work ethic and impeccable design talent
Laura Martini
UX Designer @ Google
Former Director of Design @ Counsyl
...a pleasure to work with, she's easy going and fun to brainstorm ideas with
Jessica Staley
Creative Director @ Zillow
Former Creative Director @ Trulia
...strategic, collaborative, an excellent communicator, and always prepared
Cavan Riley
Product Designer @ Rockbot
Former Lead Designer @ Counsyl

Doing more with less